They Call We Book gives takeaways, restaurants, salons, trades, clinics and other local businesses an AI receptionist. It answers in a natural UK English voice, takes orders, bookings and messages using your own prices and rules, and sends them straight to you. From £49 a month, no contract.
No phone needed: both run in your browser. The demo is a pretend takeaway; our AI assistant answers your questions about They Call We Book.
If your phone rings while your hands are full, it can help. We set it up around how your business works.
Takes orders from your own menu and prices, checks the delivery postcode letter by letter, and books orders in for opening time when you're closed.
Answers questions about opening hours, menus and directions, takes takeaway orders and passes on booking requests and messages.
Offers appointment times, follows your rules such as patch tests before colour, and takes change or cancel requests.
Takes the job details, address and best callback time while you're up a ladder or under a sink, so you can ring back with a quote.
Handles routine questions and appointment requests and takes clear messages. It never gives medical advice.
Answers your common questions in your words and takes a proper message for anything it can't handle.
Your menu or services and prices, opening hours, common questions and the greeting you want. We do the set-up; it takes 3–7 days.
Keep your existing number. Forward calls when you're busy, when nobody picks up, or out of hours. We help you set that up.
Each one appears live on your private owner page, with an email alert. WhatsApp alerts are included on the Pro and Business plans.
Two example businesses we built to show how it works. Both are pretend businesses, not customers.
Call from your browser and order the way a customer would. It prices the order from Bella's menu, reads your postcode back letter by letter and puts the order on the screen.
Try saying: "Can I get a large margherita for delivery?", "What's in the mixed kebab?" or "Are you open on Monday?"
How a salon would be set up: services, prices, stylists and rules. A short example of the kind of call it handles:
Example conversation for illustration. Prices from the example set-up.
Monthly, no contract. Set-up in 3–7 days. We're not taking new sign-ups just yet: prices are shown so you know what to expect. Join the waitlist and we'll be in touch as soon as a spot opens.
150 minutes included, works out at 32.7p a minute
For quieter businesses, up to roughly 5 calls a day
400 minutes included, works out at 24.8p a minute
For busy takeaways and salons, roughly 5 to 15 calls a day
1,000 minutes included, works out at 19.9p a minute
For very busy businesses, roughly 15 to 35 calls a day
For busy businesses or several sites. Pick your monthly minutes; the price per minute drops as you go up.
| Minutes | Per month | Per minute | |
|---|---|---|---|
| 2,000 | £389 | 19.4p | Join the waitlist |
| 3,000 | £569 | 19p | Join the waitlist |
| 4,000 | £739 | 18.5p | Join the waitlist |
| 5,000 | £899 | 18p | Join the waitlist |
| 6,000 | £1,049 | 17.5p | Join the waitlist |
| 7,000 | £1,189 | 17p | Join the waitlist |
| 8,000 | £1,319 | 16.5p | Join the waitlist |
| 9,000 | £1,439 | 16p | Join the waitlist |
| 10,000 | £1,549 | 15.5p | Join the waitlist |
Need more than 10,000 minutes? Join the waitlist.
Minutes count only calls the AI answers. As a rough guide, a typical order call takes a few minutes.
Questions first? Talk to our AI assistant
Each call starts by telling the caller they're speaking to an AI assistant and that the call may be recorded.
Orders are priced from your own menu or price list and checked by our system, so it doesn't make prices up.
It refuses card details on calls. Your customers pay you the way they already do; you pay us through Stripe.
For food businesses it gives your allergen information and always tells callers to check with you; it never says a dish is "safe".
It never makes sales calls or cold calls on your behalf.
If it can't help, it takes a clear message with the caller's name and number so you can ring them back.
It's an AI phone receptionist for UK small businesses. It answers your incoming calls, answers common questions in your words, takes orders, bookings and messages, and puts them on your private owner page with an email alert. It only answers incoming calls; it never makes sales calls.
Takeaways, restaurants, cafés, salons, barbers, trades, clinics and other local businesses that get phone calls they can't always pick up. Tell us how your calls work and we'll tell you honestly whether it's a good fit.
Yes. Call Bella's, our pretend takeaway, straight from your browser, or talk to our sales line, which is answered by the same AI.
Yes. You keep your existing number and forward calls to us, for example when you're busy, when nobody answers, or out of hours. We help you set this up during set-up.
Yes. At the start of each call it tells the caller they're speaking to an AI assistant and that the call may be recorded.
It takes a message with their name, number and what it's about, and flags it for you so you can call them back.
We'll check what you use on the set-up call. We'd rather tell you honestly what works today than promise an integration we haven't built.
Starter is £49, Pro £99 and Business £199 a month, and High-Volume plans run from 2,000 to 10,000 minutes. There's no contract. Extra minutes on Starter, Pro and Business are charged at the extra-minute rate shown on each plan.
Set-up takes 3–7 days. Once you've signed up, we email you to collect your details (menu or services, prices, hours and greeting), set it up, test it with you, and then you switch your calls over.
It tells the caller you're closed and when you next open. A takeaway can choose to have orders booked in for opening time; otherwise it takes a message.
We're not taking payments just yet. When sign-ups open, you'll pay by card through Stripe's secure checkout. We never take card details by phone or on our own forms.
Use the form below or talk to our sales line, and we'll answer it.
We're finishing setup for our first customers. Leave your details and we'll be in touch as soon as a spot opens. There's nothing to pay now, and we'll never ask for card details on this form or by phone.
Questions first? Talk to our AI assistant
Two minutes with the demo tells you more than this page can.